The Gold Medal Pets brand is a line of professional dog grooming shampoos and health care products with luxurious formulas and scents. The Cardoplex system (a combination of fruit acids, vitamins, proteins) is used in Gold Medal Pets shampoo and conditioner bases so every specialized formula will rinse and dry faster! Whether you air dry, towel dry or use a dryer you will notice the difference. Pro-Vitamin B-5 is a moisturizing ingredient that adds luster and shine to the coat. It also helps to thicken the hair and prevent future damage.